Latest blog entries

The Success of ‘The Retail Range’

Wed, 16 May 2012 00:00:00 GMT

Article Detail: Restaurants are looking to the supermarkets for a kick in their sales and I reckon it is the right way to go. Pizza Express’ retail range with a grea... more details

Queen’s Diamond Jubilee Effect on Packaging

Tue, 08 May 2012 00:00:00 GMT

Article Detail: I have talked in a previous article about the new limited edition Marmite and how effective this packaging design is on the brand. Since then the she... more details

Torch Wins Gold

Thu, 26 Apr 2012 00:00:00 GMT

Article Detail: The 2012 Olympic torch, designed by Barber Osgerby has won Design of the Year in the Design Museum’s Design of the Year Awards. The torch is a beaut... more details

Ma'amite

Mon, 23 Apr 2012 00:00:00 GMT

Article Detail: If you made a trip to Sainsbury’s this weekend you may have noticed the Union Jack on various brands, from Pimms to Cadburys, and now this marketing ... more details

Makebelieve Self Tan Rebrand from Nude Brand Creation

Wed, 18 Apr 2012 00:00:00 GMT

Article Detail: The Periscope ladies are all sporting a healthy glow. Due to exercise, good nutrition & hydration and loads of sleep! Errrm, actually that migh... more details

Should cigarettes be branded?

Fri, 13 Apr 2012 00:00:00 GMT

Article Detail: Hot topic this week has been cigarette packaging design. Do we keep the branding or ditch it? The general consensus in the Periscope camp is that it ... more details

How will the Olympics impact upon your business?

Fri, 13 Apr 2012 00:00:00 GMT

Article Detail: Last week we conducted a short survey of our clients asking how they thought that the Olympics this summer would impact upon their business. We were... more details

It's All About The Cups

Wed, 11 Apr 2012 00:00:00 GMT

Article Detail: Here in the Periscope office, we were craving a coffee. Not the free coffee out of the machine or the coffee from over the road in Pret. It MUST be a... more details

Social Media: One direction for bands?

Thu, 22 Mar 2012 00:00:00 GMT

Article Detail: I don’t know about you, but I was surprised when One Direction hit Number One in the US with their debut album. This is an achievement that has smas... more details

What keeps you at your organisation?

Mon, 27 Feb 2012 00:00:00 GMT

Article Detail: Aspire Global Network Survey - What keeps you at your organisation? At the Aspire Global Network placing candidates in the right job, in the right ... more details

More to Britain than the rain

Mon, 20 Feb 2012 00:00:00 GMT

Article Detail: The BBC has been talking about a new marketing campaign to sell Britain. The weather. The claim is that foreigners don’t come to Britain because t... more details

Lynx is to GET women, not FOR women

Mon, 06 Feb 2012 00:00:00 GMT

Article Detail: Lynx for women... this seems like a massive contradiction, Lynx is to get women, not for women. Axe (the brand’s international name) has spent so muc... more details

A graduate rants...about graduates

Tue, 24 Jan 2012 00:00:00 GMT

Article Detail: Every news article in Britain over the past few months has been filled with doom and gloom. From ‘No Jobs’, to ‘Train Fair increase’ (grr), ‘Death of... more details

Power to the People

Mon, 16 Jan 2012 00:00:00 GMT

Article Detail: The consumer is now more powerful than the brand. This is a message that Simon Manchipp, co-founder of Someone, has written about in Creative Review’... more details

Will 2012 be the year of the twesume?

Fri, 13 Jan 2012 00:00:00 GMT

Article Detail: Will 2012 be the year of the twesume? By Sue Walder Source: mashable.com Hmm. The twesume. A blend of tweet and resume, right? Right. ... more details

Employee Engagement Survey

Tue, 20 Dec 2011 00:00:00 GMT

Article Detail: Aspire Global Network has revealed the findings of its first ever recruitment survey - ‘Be Aspired’. It marks the first of a bi-annual survey to benc... more details

Christmas Opening Hours

Mon, 19 Dec 2011 00:00:00 GMT

Article Detail: As the festive season approaches, we’ve had a lot of people enquiring about our opening hours over the Christmas period. We’re in the office until lu... more details

Yoghurt - The Real Winner of X Factor

Mon, 12 Dec 2011 00:00:00 GMT

Article Detail: Last night I was one of the millions of hopeless viewers of The X Factor. Love it or hate it, you can’t ignore the hit reality series. As a relative ... more details

Five Days in Vietnam

Mon, 05 Dec 2011 00:00:00 GMT

Article Detail: This was no back-packing tour as I was attending a trade delegation organised by the London Chamber of Commerce in association with UKTI. Growth in ... more details

Trade Delegations in Asia

Fri, 02 Dec 2011 00:00:00 GMT

Article Detail: The LCCI/UKTI trade delegation to Vietnam last week was my second ever mission, the first being Singapore in May, and confirmed to me that they are e... more details

Tweet for vouchers!

Mon, 28 Nov 2011 00:00:00 GMT

Article Detail: Even though Christmas is still a few weeks away, if you're anything like us you'll have made your wishlist a while ago and have been dropping none to... more details

Vietnam – bet you never considered working there! Why?

Tue, 22 Nov 2011 00:00:00 GMT

Article Detail: My assumptions about Vietnam were founded by my age (48) and being fed a litany of American films from The Deer Hunter and Apocalypse Now to Good Mor... more details

November Resolutions

Fri, 28 Oct 2011 00:00:00 GMT

Article Detail: Does your list of new year’s resolutions look something like this? • Join the gym • Drink less booze • Find a better job If i... more details

Opportunities in Asia

Wed, 26 Oct 2011 00:00:00 GMT

Article Detail: As the winter nights draw in and people prepare for winter in the UK, it's easy to hunker down and hibernate until spring arrives. Yet as I walk out ... more details

Archery Lessons from Team 2012

Tue, 25 Oct 2011 00:00:00 GMT

Article Detail: It was a cold, blustery, autumnal October evening when 4 intrepid recruitment consultants made their way to Lords, as of next year the home to archer... more details

Supporting Macmillan

Mon, 03 Oct 2011 00:00:00 GMT

Article Detail: Aspire Global Network have teamed up with Macmillan Cancer Support, and we have set ourselves the challenge of raising £20,000 for them in the n... more details

It’s not more money that retains employees

Tue, 27 Sep 2011 00:00:00 GMT

Article Detail: It doesn’t matter that Google is the employer where most media/marcoms professionals want to work or that Richard Branson is the leader most want to ... more details

New Facebook Pages

Thu, 22 Sep 2011 00:00:00 GMT

Article Detail: Aspire Global Network are very excited that this week, not only have we launched our brand new Facebook pages, but our new corporate video is live to... more details

Aspire Global Network goes running!

Tue, 13 Sep 2011 00:00:00 GMT

Article Detail: Butterflies in my stomach, dots in my vision, the sudden urge to be sick... I was in full blown panic mode and if I was capable of hyper-ventilating ... more details

Shortlisted for Recruitment Company of the Year

Fri, 02 Sep 2011 00:00:00 GMT

Article Detail: The Aspire Global Network is delighted to say that we have been shortlisted for the APSCo Award for Excellence - the Recruitment Company of the Year ... more details

Business should be a level playing field for all stakeholders

Wed, 17 Aug 2011 00:00:00 GMT

Article Detail: The concept of the customer always being right came from the US retail sector in staff training as a state of mind that employees should have when de... more details

Team 2012 athletes delight Followers

Mon, 15 Aug 2011 00:00:00 GMT

Article Detail: August 8th - The support, interest and enthusiasm of Team 2012’s Followers present at this weekend’s Diamond League in Crystal Palace is making a dif... more details

Why holiday season is a GOOD time to look for a new job

Wed, 27 Jul 2011 00:00:00 GMT

Article Detail: “September, might as well wait until September.” Everyone’s on holiday, everything’s put on hold – wait until the kids have gone back to school and t... more details

You don’t have to fear down-banding

Wed, 13 Jul 2011 00:00:00 GMT

Article Detail: By Paul Farrer Down-banding describes the situation when and employer asks you to accept a lower pay and benefits package to avoid making you and/... more details

Get over it! Tattoos and piercings, do they affect your interview prospects?

Mon, 27 Jun 2011 00:00:00 GMT

Article Detail: By Paul Farrer A colleague interviewed a guy the other day who had a hole in his ear the size of £2 coin, a tongue stud and tattoos on his ar... more details

Do accents speak louder than words in a job interview?

Wed, 15 Jun 2011 00:00:00 GMT

Article Detail: By Sue Walder Accents and how they may affect your job prospects have been in the news lately. First we had the Cheryl Cole story – apparently... more details

Welcome to our new site!

Mon, 06 Jun 2011 00:00:00 GMT

Article Detail: Welcome to Periscope's brand new website! It's been a long time in the making, and we hope you like the new design and layout. However, our work is... more details

Interim News

Mon, 11 Apr 2011 00:00:00 GMT

Article Detail: It's been only a month since we were talking about spring being in the air and now it feels like we are in the full throes of summer with the amazing... more details

Internship opportunities highlight social division

Wed, 06 Apr 2011 00:00:00 GMT

Article Detail: A political argument has broken out regarding the social division that exists when it comes to internships. As always the debate focuses on the profe... more details